RSS feeds are the way FlipRSS enables its customers to send automated email newsletters based on subscriber preferences.
For this reason, being able to find and identify RSS feeds is extremely important.
Finding RSS Feeds on Wordpress websites
Nearly 30% of websites are estimated to be run on Wordpress so this is a good place to start. Wordpress has RSS feeds baked in, so finding them is much easier.
- Find the main RSS Feed of a Wordpress website
- Find the RSS Feed of a particular tag or category on Wordpress
Finding RSS Feeds via Source Code
Another option is to view the source code of the website you want to find an RSS feed for.
For example — maybe you work for Hubspot and you want to give subscribers the option of specifying the marketing category of blog posts.
To find the RSS feed, visit the main marketing list page for the posts Hubsppot marketing blog. Now view the source code for that page. All browsers have a different way of viewing the page source — take a quick look at this guide from Neil Patel if you don’t know how.
Open the browsers Find function (⌘ F on a Mac, Ctrl F on a PC) and search for the term RSS.
You can see on the Hubspot page it highlights the line:
<link rel="alternate" type="application/rss+xml" href="https://blog.hubspot.com/marketing/rss.xml">
The RSS Feed URL for the Marketing category of their website is https://blog.hubspot.com/marketing/rss.xml
Finding RSS Feeds on Other CRMS and Websites
If you know the CRM of the website it’s worth looking into their help section as they probably detail how to format and find RSS feeds for content.
It may be that the site does not have an RSS Feed. In which case you can create them using a service like Fetch RSS. We have no affiliation with Fetch and haven’t used their service for our own content.
How can FlipRSS help you?
FlipRSS saves content creators and publishers time by fully automating email newsletters whilst delivering content personalised to individual subscriber preferences. FlipRSS integrates with Mailchimp to automate multiple RSS feeds in email newsletters. Using advanced segmentation, FlipRSS enables your subscribers to select the content they wish to receive enabling the automated delivery of personalised content. FlipRSS clients are seeing big immediate increases in open rate, click-through-rate, and subscriber satisfaction.
Once set up, newsletters are created, customised and scheduled automatically. Sit back, watch your email stats outperform your competitors and focus on creating great content.
What sets us apart?
We’re a small team. Small enough to really care. We care about the quality of the product we produce, we care about the experience of every customer we have the privilege of working with and we care about our impact. We’re here to do a great job of supporting, delighting and connecting you and your subscribers. We’ll help you get set up, so get in touch.