About FlipRSS

It all started with a request from a client. "Can you find a way to deliver our subscribers the specific content they want, automatically."

What sounded like a simple, logical request - turned out much harder in practice, We couldn't find a solution that solved this anywhere on the market. So we developed it ourselves.

FlipRSS enables you to automate multiple RSS feeds within your email campaigns and deliver content based on your subscribers' preferences. And it's about far more than saving time and delivering efficiencies. Customers using FlipRSS are seeing email click-through rates over 750% above industry average.

It's a simple but highly engaging solution. Your subscribers choose what they're interested in and FlipRSS personalises the content they receive to ensure your email is a welcome addition to their inbox.

This is what drives us. How can we make sure our users emails are some of the most anticipated emails in their subscribers inboxes.

Since launching FlipRSS in 2017 we've refined the product and added new features to meet the needs of our growing international client base. We've increased our integrations with both Campaign Monitor and Mailchimp to enable clients to use existing lists, templates and reporting processes.

Our goal is simple. To help our clients get the right content to the right people without any hassle.

FlipRSS is a product of 572 Digital. We are committed to our mission of forging better futures.

5% of every FlipRSS subscription is donated to saving sea turtles.

Frequently asked questions

What do I need to get started with FlipRSS?

All you need is a Mailchimp or Campaign Monitor account. You’ll need to add a line of code into a newsletter template within your chosen email service provider and collect subscriber preferences through your newsletter sign up form. FlipRSS handles al of the RSS management and scheduling of your newsletters.

Can I try FlipRSS before paying?

Yes, we’d love you to try FlipRSS first and offer a full 30-day free trial with no credit card required. During this time we’ll help you get started and you can decide if you’d like to continue using FlipRSS after the 30 days.

What happens after my 30 day free trial ends?

At the end of your 30 day trial, if you haven’t entered your payment details your account will be frozen. You details and campaigns will be paused. If you decide to upgrade at a later date, your campaign details will be saved.

Is FlipRSS secure?

Security is extremely important to us. All data is encrypted and integrations with Mailchimp and Campaign Monitor is through their established and robust APIs.

What is the one-to-one support on offer in the Enterprise payment plan?

We’ll work with your teams over Skype or telephone call to get your first campaign set up and working exactly as you’d like it. We can advise on the ideal set up in your chosen mail provider for managing subscriber preferences and RSS automation and help with setting up your template.

What’s with the turtles?

We love turtles and turtles have flippers. We also commit to donating 5% of every subscription to saving sea turtles.


Automation for you, personalisation for your users

FlipRSS connects with both Mailchimp and Campaign Monitor allowing you to set up campaigns in each within the same account.


Our order process is conducted by our online reseller Paddle.com. Paddle.com is the Merchant of Record for all our orders. Paddle provides all customer service inquiries and handles returns.